Hand holding a phone showing a Plezha recipe playing step by step

The hard part is already done — just press play

At least 20g protein and 8g fibre per serving. Optimised video guidance. Dietitian-approved

Built for kitchen, not for feed

Plezha step-by-step video player showing recipe cooking stages

Any recipe plays in 30 sec — every step filmed for our own video player. No ads. No talking. No feed.

Nutrition you don't have to think about

Two Plezha toasts: hummus and egg (~32g protein, ~10g fibre, 620 kcal) and Asian-inspired peanut (~42g protein, ~9g fibre, 560 kcal)

Always at least 20g protein and 8g fibre per serving — validated by our dietitian. The nutrition details are there only if you want them, customisable, never in your way.

What you see is what you cook

Plezha cookbook and video recipe showing the same arugula salad as the real unstyled dish

No food styling. No AI. Shot on a phone, in natural light. Every dish is the real thing — made with ingredients from a regular supermarket.

Plezha built-in shopping list, sorted by ingredient type and by recipe

Built for a busy week

Every recipe takes ~ 20–35 minutes, start to plate.
Quick cleanup tips & ingredient swaps.
The shopping list is built in and sorted by type — no wandering the aisles.

See how the app works →

Only real plates & real recipes

Photographed right after cooking. Nothing styled, nothing added.

Lentil base plate with hummus, mushrooms, arugula and feta

Arugula base salad with beetroot, feta, walnuts and breadsticks

Greek-style toast with grilled halloumi and tomato cucumber salad

Savoury oatmeal with shrimp, green peas and spinach

Pesto pasta bowl with mozzarella, cherry tomatoes and arugula

Quinoa bowl with tuna, hummus, spinach and red pepper

How we create recipes

Every recipe is built on Harvard's Healthy Eating Plate — a nutrition framework developed independently of the food industry and used by clinicians for over 15+ years. Then it goes through our own standard — DishGrade™. Reviewed by our dietitian, recipe by recipe. If it doesn't pass, it doesn't get in.

Plezha DishGrade standard: every recipe goes from idea through four checks — recipe design, cooking UX, series logic and nutrition (≥20g protein, ≥8g fibre, Harvard healthy plate) — before it becomes a Plezha recipe

Our standard →

Stories from real kitchens

For example, Victor is an engineer, game designer, athlete. He has a lot going on and very little time to think about food and cook. One year ago — zero cooking experience. He cooked every Plezha recipe — many times.

Festive dinner and breakfast of Plezha meals, cooked at home by Victor

“I wanted to learn how to eat healthy and balanced while spending minimal time on cooking. And Plezha is 100% the best fit for me! Even for a 0-skill cook like me, it’s usually 20–35 min with very clear video instructions for a whole tasty and balanced meal — either breakfast, lunch, or dinner.”

Victor, who cooked every Plezha recipe

“This app has made our relationship stronger. It’s such a nice feeling when your home feels like a restaurant.”

Alexandra, Victor's wife

Victor’s full story →

“I wanted this to exist already. But every app felt too noisy, too busy, too distracting. I wanted something made for cooking, not scrolling. Something grounded in science, not diet trends. Designed with a dietitian and a chef — so I could trust it, cook with ease, and enjoy. That’s how Plezha began.”

Anastasiya, founder

Why Plezha exists →