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Why Plezha exists
Founder notes Anastasiya Kandratsina 6/11/26 Founder notes Anastasiya Kandratsina 6/11/26

Why Plezha exists

A recipe app for people who'd rather not think about cooking.

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The recipe video was never designed for cooking. So we did
Founder notes Anastasiya Kandratsina 5/19/26 Founder notes Anastasiya Kandratsina 5/19/26

The recipe video was never designed for cooking. So we did

Before Plezha had a name, it had a question: why is it so hard to actually cook from a recipe video? A founder's note on the first product decision we ever made.

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The first person who cooked every recipe in Plezha
Community Anastasiya Kandratsina 4/17/26 Community Anastasiya Kandratsina 4/17/26

The first person who cooked every recipe in Plezha

He had almost no experience in the kitchen. He ended up changing the app.

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What if healthy eating has no secrets?
Nutrition Science Anastasiya Kandratsina 3/6/26 Nutrition Science Anastasiya Kandratsina 3/6/26

What if healthy eating has no secrets?

Why do nutrition guidelines stay the same for decades? Healthy eating may be much simpler than the internet suggests. A dietitian explains the science behind balanced meals and the myths that keep confusing people about healthy eating.

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How experts around the world build a healthy plate
Anastasiya Kandratsina 5/15/25 Anastasiya Kandratsina 5/15/25

How experts around the world build a healthy plate

…and how Plezha turns that science into real food.

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